JD 젤리비 편집국 · 2026.05.15 SHARE · COPY LINK

무슨 발표인가

• Amazon Fire TV에서 먼저 테스트 시작
• 계정 최대 5개 추가 가능
• 2026년 2월 Google TV 기기로 확대

미국 Amazon Fire TV, Google TV

원문 (영어)

Update on February 24, 2026 at 8:00AM PT: Instagram for TV is now available on Google TV devices in the US. Originally published on December 16, 2025 at 8:00AM PT: Today, we’re starting to test Instagram for TV, which brings reels from your favorite creators to the big screen so you can enjoy them with friends.

We heard that watching reels together is more enjoyable, and this test will help us learn which features make that experience work best on TV. Instagram for TV is available now in the US on Amazon Fire TV devices, and we’ll expand the app to more countries and devices in the future.

How to Get Started First, install the Instagram app on your Amazon Fire TV and sign in to your account. You can also set up Instagram for TV through the Settings and activity menu in the mobile app. You can add up to five accounts on Instagram for TV, so everyone in your home can enjoy a personalized way to watch reels.

You can also create a separate Instagram for TV account that isn’t linked to your profile in a few simple steps. Explore Reels in Channels When you log in, reels will be grouped into channels that match your interests, including new music, sports highlights, hidden travel gems, trending moments, and more.

Once you select a reel, you can kick back and relax as more reels play automatically with full sound without having to scroll for what’s next. Over time, we plan to introduce new features to the app, like using your phone as a remote to browse, different ways to channel surf, shared feeds with friends, and making it easier to keep up with your favorite creators in one place.

Applying Safety and Content Standards Instagram for TV is built for shared viewing, so we apply content standards suitable for a broad audience.

원문: Meta Newsroom — "Watch Reels on the Big Screen With Instagram for TV" (2026-05-15) 공식 원문: https://about.fb.com/news/2025/12/instagram-for-tv/